Creating Interest Using Portable Trade Show Displays And Add-On Elements

Trade show exhibits can be as personal as the companies they represent. Gone are the days where portable trade show displays all looked the same with just different graphics. Designers are only limited by their imaginations and many are using additional elements such as table top exhibits, banner stands, literature racks, specialized lighting, sound systems and even flooring and carpet tiles to create vibrant booths.

Table Top Exhibits

Table top exhibits are ideal elements to work alongside full sized, free-standing booths. The table creates a natural place for attendees to stop, fill out information sheets about their company and their needs, and pick up any promotional giveaways you may have available. Table top exhibits can be fully customized with personalized graphics, fold up small for easy transportation and are some of the most cost-effective booths available.

Banner Stands

Banner stands are another element that works easily next to free-standing booths or on their own. Banner stands can be used individually or connected to create a backdrop. Some models are double-sided which allows them to be placed in strategic locations. This allows attendees to walk around to get the full effect.

Literature Racks

Literature racks are beneficial, no matter what type of portable trade show displays you're using. There are single or double-sided free-standing units or literature racks that actually connect to trade show exhibits. They can be customized to fit specially sized documents and are available in plastic, wood and metal materials.

Lighting Systems

Lighting is an important part of a display. Lighting can highlight certain sections of an exhibit and can even be used to back-light a display. There are recessed lighting fixtures, track lighting fixtures and even lights that can clip on to a banner stand. No matter which type of lighting system you use, make sure to pack extra light bulbs and power cords so your display won't be left in the dark.

Sound Systems

A sound system can bring in visitors well before they see the portable trade show displays. Before you plan to use one, however, check to make sure they're allowed by the venue. Plan to include music that enhances your brand and your image and avoid boring elevator music. Do make sure that it's not too loud so that it doesn't distract from your presentation.

Flooring And Carpet Tiles

A flooring system can clearly define the area of your trade show exhibits. It can keep your area separate from your neighbors and creates an inviting space for your visitors. Flooring and carpet tiles are available in a number of colors to complement the look of different booths.

When you're designing your personal portable trade show exhibits, these additional elements can add a great deal of interest and excitement. These add-ons can usually be added inexpensively and there's no reason why they shouldn't be included in your displays.

Chris Harmen is a writer for Skyline, a leading provider of trade show exhibits in Canada. Skyline offers custom booths, Canada portable trade show displays, table top exhibits, and more.